LEXUS DESIGN AWARD 2019 NOW OPEN FOR ENTRIES – INSPIRING CREATORS TO DESIGN FOR A BETTER TOMORROW

TORONTO, ONTARIO, August 14, 2018 — Lexus International today announced a call for entries for the distinguished Lexus Design Award 2019. Since its launch in 2013, the worldwide design competition has always served as a platform for emerging designers and creators whose works can lead to a better future for all. The annual event attracts upcoming creative talent from around the world, who aspire to win the coveted award for innovative design excellence.

In 2016, Canadian designer Angelene Laura Fenuta was selected as one of the top four finalists in the global competition. Her design titled SHAPE SHIFTERS expressed the theme of “Anticipation” by applying modular principles to textiles, allowing the creation of different outfits from a single garment.

Making the world a better place through design has always been the program’s purpose and now, in its seventh year, the 2019 award makes that objective clearer than ever under the directive of “Design for a Better Tomorrow”.

The next generation of designers will need to consider how their creative ideas incorporate three fundamental principles from the Lexus brand: “Anticipate,” “Innovate,” and “Captivate,” as well as how their design anticipates the needs of tomorrow’s society. They will need to develop innovative designs that bring fresh imaginative solutions. At the same time, their ideas and designs should be captivating and engaging to the audience and the esteemed judging panel.

The six finalists will be announced in early 2019. The judges and the mentors for the award will be disclosed in the fall 2018.  Past LDA judges and mentors include luminaries such as Sir David Adjaye, Snarkitecture, and Formafantasma.

The judges will select the six best ideas to be developed into functional prototypes with a production budget of up to 3 million JPY (over $35K CAD) each and with the support of world renowned mentors. The prototypes will be displayed at the prestigious Milan Design Week 2019* where they will compete for the Grand Prix prize.

To prepare the finalists for Milan, Lexus will also provide a once-in-a-lifetime mentorship that gives each finalist an exclusive opportunity to receive direct hands-on guidance from acclaimed professionals who share their priceless knowledge and experience for creating the prototype and beyond.

Entries to the Lexus Design Award 2019 competition will be accepted from August 9 through October 28, 2018. More information can be found at:

LexusDesignAward.com

* The world’s largest design exhibition, also known as Salone Del Mobile, presents events and exhibits by brands and designers in many categories including furniture, fashion and textiles.

CALL FOR ENTRIES TO THE LEXUS DESIGN AWARD 2019 COMPETITION

ABOUT LEXUS DESIGN AWARD

First launched in 2013, the Lexus Design Award is an international design competition that targets up-and-coming creators from around the world. The award seeks to foster the growth of ideas that contribute to society by supporting designers and creators whose works can help to shape a better future. It provides a unique opportunity for six finalists to work with a globally recognized designer as a mentor to create prototypes of their designs, and then exhibit them at one of the design calendar's most important events.

ABOUT LEXUS CANADA

Lexus Canada is the exclusive Canadian distributor of Lexus luxury cars and sport utility vehicles through a sales and service network of 39 dealers across Canada. Guests have access to a wide range of luxury and performance vehicles with a total of 12 Lexus nameplates available in Canada, including the largest luxury hybrid lineup of 6 hybrid models. Inspired by bold design, intuitive technology, and peak performance, Lexus is committed to delivering the highest quality products and services and creating amazing experiences for their guests. The Lexus RX 350 and RX 450h are built at Toyota Motor Manufacturing Canada’s (TMMC) award-winning Cambridge South plant. For more information about Lexus and Lexus products, please visit: www.lexus.ca.

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