Lexus Named Top Luxury Brand in Kelley Blue Book’s Best Resale Value Awards…Again

• Ten Toyota and Lexus Models Top Their Class
• Three Toyota Trucks Named to Top 10 Vehicle List

TORONTO, ON., (January 23, 2015) – Why are Toyota and Lexus owners happy? Because their vehicles hold more than passengers and possessions – they hold their value. 

Kelley Blue Book named Lexus the luxury brand with the best resale value for 2015, the fourth year in a row. In addition, six Lexus and four Toyota models took the top spot in their respective segments, while three Toyota trucks – Tacoma, Tundra and 4Runner – made KBB.com’s Top 10 Best Resale Value vehicles list.

The awards recognize current and forthcoming vehicles for their projected retained value throughout the first five years of ownership.

Segment winners

• Lexus RC 350 – Entry-Level Luxury Car
• Lexus LS 460 – High-End Luxury Car
• Lexus RX 450h – Hybrid SUV/Crossover
• Lexus GS 350  – Luxury Car
• Lexus GX 460 – Luxury Mid-Size SUV/Crossover
• Lexus LX 570 – Luxury Full-Size SUV/Crossover
• Toyota Camry Hybrid – Hybrid/Alternative Energy Car
• Toyota Tacoma – Mid-Size Pickup Truck
• Toyota Tundra – Full-Size Pickup Truck
• Toyota Sienna – Minivan/Van

 
Kelley Blue Book’s Best Resale Value Awards are in its 13th year and are based on projections from the Kelley Blue Book^® Official Residual Value Guide.  Kelley Blue Book^® Residual Values are established by experienced automotive analysts that review the output from the statistical models built upon millions of transactions in the US.  Vehicles that earn the highest five-year residual values, expressed as a percentage of their original Manufacturer’s Suggested Retail Price (MSRP) in the US, are selected for these prestigious awards. For more information about the award winners, visithttp://www.kbb.com/new-cars/best-resale-value-awards/.

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