Canada’s next generation of creators invited to bring their curiosity to the Lexus Design Award competition

Winners will receive feedback from world-renowned design professionals and be able to showcase their works at 2014 Milan Design Week

TORONTO, ON., (August 2013) – Lexus Canada calls on Canadian designers from all fields – from architecture to fashion to consumer products – to enter the second annual global Lexus Design Award competition for a chance to exhibit their works during Milan Design Week 2014.
Twelve winners will be selected by a panel of six judges who are world-renowned designers. Each winner will be invited to attend Milan Design Week next April. In addition, two of the winners will be provided the opportunity to work with assigned mentors to create a prototype of their award-winning designs, which will be put on display in Milan. 
The theme for this year’s competition is curiosity.
“At Lexus, we spend a great deal of our time thinking about how we can integrate our curiosity into improving our designs and exhilarating our customers,” said Cyril Dimitris, Director of Lexus Canada. “We hope that the theme of ‘curiosity’ challenges and inspires this year’s entrants, and that these awards contribute toward supporting the next generation of creators, both here in Canada and globally.”
Last year, the inaugural Lexus Design Award drew more than 1,200 submissions from 72 countries.
The application deadline is October 15. Applications are to be submitted online at The 12 winners will be announced in early 2014.
For more information about this year’s theme and the award, please click here.
About Lexus Canada
Lexus Canada is the exclusive Canadian distributor of Lexus luxury cars and sport utility vehicles through a sales and service network of 37 dealerships across Canada. With 15 Lexus models on the road today, five of them being hybrids, Lexus has the largest luxury hybrid lineup; allowing guests a choice in a large range of luxury vehicle segments. In the 2012 J.D. Power and Associates Initial Quality Study (IQS), Lexus was the highest ranking nameplate in the industry. 

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