The 2014 Lexus IS named Canada’s best Luxury Car under $50,000

(TORONTO – December 3, 2013) – From a field of five entries, the 2014 Lexus IS has been named best new Luxury Car in the under $50,000 category by the Automobile Journalists Association of Canada.
“The new, 2014 Lexus IS was carefully crafted to deliver one promise: Complete driving enjoyment. With a model line-up that includes 10 F SPORT configurations, we’ve made the 2014 Lexus IS a serious contender for performance-minded Canadians,” said Cyril Dimitris, Director of Lexus Canada. “The Lexus IS series is one of our two most popular vehicles in Canada and competes in the very important Low Luxury segment, so we’re grateful to the members of AJAC for this important recognition.”
The 2014 Lexus IS has a new, bold style – immediately apparent from the signature Lexus spindle grille and the LED daytime running lamps. And what the style promises, the sporty performance delivers – combining exceptionally agile handling and immediate, accurate response to driver commands.
Enhancements to all 2014 Lexus IS models include: a more rigid, yet lighter, body structure with a lower centre of gravity; a new driver’s seat featuring a unique, integrated foaming construction that provides greater comfort and support to hug the driver like a race-car seat; increased rear seat leg room; new steering and suspension systems developed from those used on the Lexus GS luxury performance sedan; and more.
The 2014 Lexus IS is available in two engine sizes, each offered in both rear wheel drive and all wheel drive configurations. Each model may be ordered in a choice of trim levels, for a total of 22 available configurations.
The AJAC winning vehicle – the Lexus IS 350 RWD fitted with the available F SPORT Premium Package – carries a suggested MSRP of $48,950. It features a 306 peak horsepower V6 and an eight-speed sport direct shift transmission. It’s the first Lexus model to employ the G Force Artificial Intelligence system (G-AI), which actively matches gear changes to G forces generated during cornering. This AJAC winning model is exquisitely appointed with many performance upgrades, including: A four-setting drive-mode select system; adaptive variable suspension; 18” alloy wheels; larger front ventilated disc brakes; an instrument cluster inspired by the Lexus LFA supercar; variable gear ratio steering; an F SPORT aerodynamics package; and more. Other features on this model include: a power moon roof; voice activated navigation system with Lexus Remote Touch haptic controller; heated steering wheel; 10 airbags, including two rear seat side airbags; Blind Spot Monitor; Rear Cross Traffic Alert system; clearance and back-up sensors; rain sensing wipers; a driver’s seat memory system; a 60/40 split folding rear seat; and more.
The 2014 Lexus IS is now on sale at Lexus Dealers across Canada, with a manufacturer’s suggested price starting at just $37,300 (Lexus IS 250 RWD)
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About Lexus  Canada
Lexus Canada is the exclusive Canadian distributor of Lexus luxury cars and sport utility vehicles through a sales and service network of 37 dealerships across Canada. With 15 Lexus models on the road today, five of them being hybrids, Lexus has the largest luxury hybrid lineup; allowing guests a choice in a large range of luxury vehicle segments. In the 2012 J.D. Power and Associates Initial Quality Study (IQS), Lexus was the highest ranking nameplate in the industry.

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