MEDIA ADVISORY: Make Time For Amazing With Lexus, At The Canadian International Auto Show

Lexus celebrates 30th anniversary year in Canada with the Canadian reveal of Lexus LF-30 Electrified Concept Media Day: February 13, 2020 – 11:17 AM EST

TORONTO, ONTARIO – FEBRUARY 6, 2020 –Visit the Lexus exhibit at the Canadian International Auto Show to explore the future of the automobile. Be amongst the first in Canada to see the Lexus LF-30 Electrified Concept, the embodiment of the future of vehicle electrification and autonomy.  Explore the Lexus floor – including two other amazing concept vehicles – the Lexus LC Convertible Concept and Lexus GX Overland Concept. As Lexus celebrates its 30th anniversary in Canada, these three stunning models capture the company’s passion for adventure – backed by the design, engineering, performance and craftsmanship that truly sets Lexus apart.

In addition to these three featured vehicles, the Lexus exhibit will showcase the company’s full range of luxury sedans, coupes and SUVs, plus opportunities to explore innovative Lexus technologies including the advanced safety technologies in Lexus Safety System + 2.0, the world’s most popular and proven self-charging hybrid electric powertrains, and the powerful yet intuitive connected vehicle technologies and services of Lexus Enform.

Media Advisory
Accredited members of the media are invited to preview the Lexus LF-30, LC Convertible Concept and GX Overland Concept, plus the brand’s full portfolio of luxury vehicles at the auto show’s Media Day:

  • WHAT: Canadian reveal of Lexus LF-30 Electrified Concept
  • WHERE: Canadian International Auto Show, Metro Toronto Convention Centre, Lexus exhibit.
  • WHEN: February 13, 2020 – 11:17 AM EST
  • WHO: Robert Tsang, Director of Lexus in Canada, plus spokespeople for interviews.

For further information or to set up interviews, contact:

Romaric Lartilleux
Toyota Canada Inc.
+1 416 986-3469

Sheri Helman
Toyota Canada Inc.
+1 647-622-6325

About Lexus Canada
Lexus Canada is the exclusive Canadian distributor of Lexus luxury cars and sport utility vehicles through a sales and service network of 39 dealers across Canada. Guests have access to a wide range of luxury and performance vehicles with a total of 12 Lexus nameplates available in Canada, including the largest luxury hybrid lineup of 6 hybrid models. Inspired by bold design, intuitive technology, and peak performance, Lexus is committed to delivering the highest quality products and services and creating amazing experiences for their guests. The Lexus RX 350 and RX 450h are built at Toyota Motor Manufacturing Canada’s (TMMC) award-winning Cambridge South plant. For more information about Lexus and Lexus products, please visit:


For more details, including a full list of media contacts, digital images and product details please visit

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